HSM 310 midterm questions

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Briefly describe healthcare in the United States from the end of World War II to the 1980s.             

who is actually paying for healthcare services in America. Discuss the primary payers and the approximate percentage that each is paying.             

 Briefly describe the changes in predominant health problems among Americans since good record keeping began in the 1800s

legislation passed over recent decades that impacts healthcare. Taking an example, what are the Title 18 and Title 19 programs passed by Congress in the 1960s and still in effect today?             

Why is it so important for healthcare organizations to conduct strategic planning sessions?              

 Explain target marketing in healthcare. As a healthcare manager, how would you utilize your understanding of target marketing in your own facility marketing program?             

As a healthcare manager conducting strategic planning right now and planning ahead for the next 3 years, what would you set as your highest priority objectives during implementation of the Patient Protection and Affordable Care Act?             

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